The Unscented Company


Art Direction


Grand Prix du Design 2021 – Gold Laureate
Applied Arts 2021

BANG. A variety of refillable products.
BANG. New refill and expedition boxes.

The Unscented Company (TUC) has once again trusted our creation studio. Now that the important product family is established, the company wanted to review their 4 L and 10 L refill stations as well as their expedition boxes.

The objective was to make the main surface of their many refill boxes more appealing, and to add a pleasant touch to their daily expedition boxes. Due to a format change of the 4 L and the 10 L boxes, now glue-free, we were able to use contour lines on the main surfaces to represent the products. This decision allows using the filling pumps directly from a representation of the product on the front of the box, and it eases the identification and use of the refill stations, at home and in stores. As for expedition boxes, a bilingual description of each product, in English and in French, was applied on the boxed in their respective typographic weights. The 2 boxes for special shipments were illustrated by hand, namely a wave and a mountain representing TUC’s 2 product categories (Home + Body). That way, every kraft cardboard box from TUC goes well with all of their products.